General Business

Information About the Program

The General Business degree program is designed to prepare students for employment in a wide range of administrative positions private business, government, or not-for-profit businesses. It is an interdepartmental major intended for students who wish to remain generalists rather than specialists in the business field. The curriculum promotes a general understanding of the business environment while providing a strong foundation in the common body of business knowledge. It includes required upper-division course work in accounting, finance, management and marketing, beyond the business core. The degree is administered by the Department of Management, Marketing, and Business Information Management.